Fullscreen, the popular YouTube network majority owned by AT&T and the Chernin Group, is introducing an ad-free video on demand service, a move that it says is the “first video membership experience programmed for the social-first generation.”
The $4.99-per-month subscription will feature scripted and unscripted original content as well as movies and TV shows from the ’80s and ’90s like “Saved by the Bell,” offerings that are all part of a move to draw in young viewers who follow social-media stars. The service will debut with more than 800 hours of content, according to Fullscreen, and will be available online and via the iPhone, iPad, select Android Phones and Chromecast.
With licensing deals in place, the popular streaming service is fully legit and expected to launch a subscription option soon. But can it stand out in a crowded field?
Facebook and Twitter are battling to win the right to stream conventional TV programming, The Post has learned. Both companies, eager to ramp up their capacity to deliver compelling live streaming video, have approached programmers about a deal for such rights, several sources familiar with the situation said.
Facebook, which is already pitching the NFL to acquire rights to a new Thursday Night Football digital package, has been in meetings with a wide variety of TV executives over the past few weeks, sources said.Late last year, it created a new product, “Facebook Live,” something akin to YouTube, sources said.
Source: New York Post
Casual, off-the-record conversations at SXSW reveal people are less panicky and more optimistic about streaming than ever before. Artists are starting to make good money from streaming.
Labels are figuring out how to monetize their catalogs — building their brands, utilizing playlists — in new ways. And although there can be improvements in how royalties are collected and distributed, the problems don’t overshadow the fact that streaming’s prominent place in the industry has become settled law.
There are three types of music industry professionals. One type knows only a world of streaming, brand sponsorships and piracy. They might sell vinyl but don’t think much of the CD. Another type of professional remembers a time before Napster, compares current industry revenues to the peak of the CD in 2011, and obsesses over the amount of streaming royalties rather than the revenue the services generate.
SXSW is a great place to find out where the music industry is headed. Some products aren’t ready for prime time. Some are already there. Live streaming is huge in areas outside of music.
Take video games, for example. Live broadcasts of gameplay are so popular that Amazon bought the leader in the field, Twitch, for $1 billion in 2014 (the streaming company is currently preparing to launch its food channel with a Julia Child marathon). In Korea, people watch live streams of other people eating food.
Former pharmaceutical executive Martin Shkreli live-streamed from his apartment after being charged with securities fraud and released on bail. Facebook has recently been pushing its own version, Live, to artists in the hopes they’ll incorporate it into their promotional strategies. Live-streaming concerts is technically possible, and viewership is high enough to attract sponsors.
A festival with five or six stages can carry a production cost between $500,00 and $800,000, said Hank Neuberger of Springboard Productions. People, often young consumers desired by brands, are willing to watch. And sponsors are already willing to pay for their attention. “With the right brand, it’s one long commercial,” said Karly Tuckner of C3 Presents.
Sharing copyrighted movies online is not legal, and rights owners are still furious about the amount of piracy out there — though many studies have shown that illegal downloads don’t cut into their bottom lines.
Of course, sharing DVDs with friends and family is perfectly legal and nobody will come after you for that.
What if a brand new streaming service took that approach to the next level? What if you could share your DVDs with millions of “friends” from around the world, and watch their DVDs just as you’d watch content on Netflix?
There’s a new movie streaming service called MovieSwap that wants to make DVD movie sharing popular again, but with a modern twist that’s likely to enrage movie studios.
Former Spotify exec Michelle Kadir led development of the platform, which shows acts their daily royalty earnings – including information pertaining to their label advance.
In addition, the app pulls together other key information for Sony Music Sweden artists (such as Molly Sandén, pictured), including streaming volume across all platforms, plus airplay data and profiles by age/gender/location of their listeners. A “heat map” highlights the areas in the world where the artist is currently popular – information which could, for instance, help inform an act’s touring plans.
Source: Music Business Worldwide