If you’ve ever posted anything online and waited for the likes and views to pour in, you know just how much content you’re competing against. Now imagine you’re an aspiring musician, looking to get noticed in the sea of streams. Or, conversely, if you’re a label or festival organizer looking to discover exciting new talent to work with.
Around 40,000 tracks are reportedly uploaded daily to Spotify alone, so staying on top of all the channels is quite a challenge.
As a Techno veteran and an entrepreneur, UMEK is very much aware of these challenges. That’s why he and his team at Viberate have just launched a tool to help.
Viberate analytics turn accurate music data into clear and powerful insights for any artist or music professional in the world. The tool collects and examines the important social and streaming metrics of over 450,000 artists, presenting them as understandable insights into genres, countries, and fanbases worldwide. “An old industry rule says you need talent, hard work and luck to succeed,” explains UMEK, “but we decided to replace luck with the right information. Our data delivers that.”
The initial experiences were quite impressive, according to Trustpilot.
Here’s what Viberate analytics can do for artists, labels, organizers, A&Rs, and other music pros:
-Compare online popularity of 450,000 artists in one place
-Spot emerging talent
-Find out what’s happening in genres and countries around the world
-Determine which online channels work best for specific genres
-Get to know the fans and important artist connections
“I was lucky to make Techno my life. And I’d love to help make that dream become reality for as many other artists as possible,” says UMEK. “It’s time everyone had the opportunity to make the most out of everything the internet has to offer. We’re here to help find the right ways. If there was ever a perfect time for the music industry to become more agile, it’s 2020.”