Soundcharts, one of the world’s leading music analytics platforms, has announced its biggest product update since launching in 2016. A new feature called Mentions is now available for music industry professionals, which allows for global media and web monitoring of artists. Mentions will help to spot local promotional opportunities, identify niche genre publications, and influence marketing strategies accordingly.
The new feature has been designed to better equip music industry professionals; everyone from artist managers, A&Rs, agents, PRs and labels, through to artists themselves, with a cost-effective tool which brings all vital insights into one platform – saving both time and money. Continue reading Soundcharts Debuts Mentions Lab, a Real-Time Media Monitoring Tool
Teradata announced today that Napster, a leading music streaming service, is upgrading its analytic ecosystem to implement the Teradata® Unified Data Architecture™.
The deployment includes multiple nodes of the Data Warehouse Appliance with Teradata QueryGrid® for seamless data and systems integration and, in addition, a Teradata Appliance for Hadoop with Cloudera. Digital streaming is one of the most widely accepted methods of distributing musical content.
According to a report from The Recording Industry Association of America® (RIAA), streaming is the U.S. music industry’s largest generator of revenue. Streaming content on multiple platforms has given a lift to emerging artists wishing to self-promote and enhanced the online musical experience for millions of music fans worldwide.
With a catalog of over 40 million songs, Napster delivers a premium music streaming experience to more than three million paying subscribers in 34 countries across the globe. “This upgrade establishes Teradata’s UDA technology as the go-forward foundation for analytics to drive Napster’s next-generation music streaming products,” said Brian Ringer, Chief Technology Officer, Napster. “Our newest product offerings such as the Listener Network – which measures music taste overlap among like-minded music fans around the world to help them discover more music they love – demands more advanced big data tools and techniques for understanding and leveraging customer behavior.
Continue reading Teradata Powers Analytics for Napster Next-Gen Music Streaming Products